NABA Posters

This project explores the boundary between information design and editorial art. Rather than displaying numbers, each poster translates them into meaning, reflecting NABA's core values of quality, evolution, and the centrality of its student community. Designed by students of the Master in UX/UI, the series itself stands as tangible proof of the program's quality.

The process began with Living the NABA Dream, the campaign manifesto and the conceptual entry point to the entire series. Rather than leading with complex infographics, it centers on the "why": presenting the NABA experience as a journey built on four pillars, Mission, Journey, Project, and Output, and guiding the viewer toward the Open Day.

The remaining posters each tackle a specific theme through a distinct visual approach. Feel the Connection maps the geographic origins of NABA's international student body as an orbital diagram. Asset Matters visualizes resource distribution across analogue and digital tools. Your Path is Unique traces academic trajectories through constellation-like forms. Beyond the Experience renders satisfaction data as glowing, layered spheres, almost emotional in their softness.

The aesthetic system, vibrant gradient palettes, circular data forms, and a consistent typographic mix of serif and sans-serif, was designed to work at every scale, from a printed A1 poster to a digital campaign asset.